adm@maybe | 9 March 2026 PORTFOLIO Campus Odontoiatrico 2019 – 2026 Brand IdentityCreative CampaignPhoto & Video ProductionSocial Media Management Who said a dental practice must necessarily choose a traditional communication strategy? The dental world -and healthcare in general- is full of clichés. Forced smiles, white coats, stock photos, and communication that only talks about technical perfection. But Campus Odontoiatrico has never been like this. It's a unique, young, fresh, and highly professional practice. And it deserved something completely different. Build everything from scratch. Literally. A brand that speaks of competence without taking itself too seriously. An identity that feels at home both in the practice and on city streets. A communication that announces "You'll be left open-mouthed" and then actually does it. We've followed Campus Odontoiatrico from day zero, building every single piece with them: from branding to customization of physical spaces, from the territorial launch campaign to daily management of digital communication and image. The secret? Trusting each other. Because when a client gives you total trust, you can work magic. We created a clean but distinctive visual identity. We dressed the practice's physical and online spaces with that same identity. We brought the message to the streets with several outdoor campaigns that didn't go unnoticed. And then we continued. Day after day. Post after post. Managing image and digital communication as if it were our own. We thus achieved digital positioning that leaves no room for doubt: Campus Odontoiatrico is not just any dental practice. It's exactly what we wanted it to be, from day zero to today.